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Startup/School/Association/Church of Psychoanalysis and Art (Authorship)…

Startup/School/Association/Church of Psychoanalysis and Art (Authorship)

Zaya de Oliveira Faria Case

Compass/existentialism: Where to work: Public Exam, University, Companies, Abroad

Love: Sexuality, Monogamy, how to love a man, family, friends

Aggressiveness, symptom, anguish: revolution and social bond, capitalism, exchanges

Clinical experience: transference, Other: place of the unconscious

Literature: recognition, knowledge, enjoyment

Essential: Sade, Melanie Klein, Lacan

Products

Cinematography

Music, Music Videos

Books, Podcasts, Theoretical Courses

Inspiration and Product Model - Similarities and Differences - Startup Checklist…

Inspiration and Product Model - Similarities and Differences - Startup Checklist

Maria Homem Case

Psychoanalyst, researcher at the Núcleo Diversitas FFLCH/USP and professor at FAAP. She has a postgraduate degree in Psychoanalysis and Aesthetics from the University of Paris VIII / Collège International de Philosophie and a PhD from the Faculty of Philosophy, Letters and Human Sciences at USP. Author of “Lupa da alma”, “Coisa de menina?”, “No pensando do silêncio e da letra”, among others. Gives lectures and courses in various places, such as Casa do Saber, Museu da Imagem do Som .MIS., Saint Paul and Centro Universitário Maria Antonia — USP. Currently works at the interface Psychoanalysis, Subjectivity and Culture . In addition to the clinic , he works in the public sphere, addressing in his reflections the social bond, literature, cinema, communication, conflicts, politics and contemporary issues, such as gender, sexuality, digital life and diversity. Schools of Psychoanalysis House of Knowledge

Workspaces

Case Maria Homem

Schedule with a Psychoanalyst

Videos, texts, social media

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Business Model

Traditional

Coursera: Courses, Books, Articles

Teachers, Coaches, Researchers

Purchases, Payments

P for Growth

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Deliverable 3

AI?

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Text, audio and video processing

Sync + Async

Social Media

Deliverable 4

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Texts, Podcasts, Videos

O estilo é o proprio homem

Psychoanalytical products

Haircuts, Textiles, Videos - Hardware

Clínica tradicional - Authors: Theoretical Courses, Books, Art and Culture - Partnerships - Social Networks: YouTube, Instagram, Tiktok

Products

Act as a psychoanalyst

Videos, texts, social media

The customer is very happy

But they do happen at the same time as labor

Business Model

Fluxo básico site

Coursera: Courses, Books, Articles

Professors, Coaches, Researchers

Purchases, Payments

P de Crescimento

The customer is very happy

But they do happen at the same time as labor

Deliverable 3

IA

The customer is very happy

But I give them such a time as labor

Text, audio and video processing

Sync + Async

Allied Media

Deliverable 4

The customer is very happy

But I give them such a time as labor

Texts, Podcasts, Videos

O estilo é o proprio homem

Hair, Texts, Videos

Traditional Clinic (Agende) - Clinical Supervision - Grave e envie/Receba um Feedback (AI or Pessoa, async) - Theoretical Courses (Literatura, Aulas, Professor) - Livros (Escrita e Publicação) - Parcerias, Marketing (Inibição) - Arte e Culture - Allied Networks: YouTube, Instagram, Tiktok (Hardware, Como Fazer)

Psychoanalytical products

Os efeitos imaginários dentro da propria escola, os efeitos de grupo né que fahow the school is…

The imaginary effects within the school itself, the group effects, right, that make the school look much more like a church and a school he jokes that they are effects of glue and do not come off and that the school would be working in the opposite direction of what he would have sunk into at school

Dissolution of Lacan’s School

Similarities and Differences with a Startup, Church, Association, Public or Private School…

Similarities and Differences with a Startup, Church, Association, Public or Private School

Body, joy, death

Place, Course

Govern, Manage, Monitor, Count, Hire, Fire

Art, useless, schizophrenia, autism

Function, Value, Capital

Body, joy, death

Differences, there is no

Govern, Manage, Monitor, Count, Hire, Fire

Art, useless, schizophrenia, autism

Function, Value, Capital

Place, other adult, consent

Prescriptions?

Social link recognition

Social bond, art, medicine, silence?, Isolation?

Work, Capital, Medicine?

Similarities and Differences

Startup: Greater Productivity, High Competition, Development and Sales. High Profits.

Social bond, exchanges

Management of Madness, Perversion, Sanctity, Neuroses

Capital flow

Free and paid material

Guides: Startup model and high competition + Clinical management and Psychoanalytic Theory when dealing with differences

Crazy, Perverse, Saintly, Neurotic Contracts

There is no sexual relationship, there is no One. Precarious path, helplessness

Startup Checklist

Transform your idea into an attractive business model

Develop a lean business plan to serve as a roadmap of your venture

Find and get to know your competitors

Build your dream team

allocate equity in your startup

Create a minimum viable product and validate your plan with customers

Establish your brand with public online profiles

Make contacts effectively within the entrepreneurial ecosystem

Checklist

Chapter 1: Turn your idea into an attractive business model…

Chapter 1: Turn your idea into an attractive business model

Elements of the Business Model

The importance of understanding your business model

Developing a business scalable

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Marketing: Instagram content, DMs One on One - not working - Free: Lives, Partnerships with c…

Marketing: Instagram content, DMs One on One - not working - Free: Lives, Partnerships with competitors, Influencers?

More clients, what to do:

Dev - Website production x Renting, outsourcing

Video editing, design

YouTube content: Soap operas, Brazilian culture

Recording theoretical courses

Contacts:

Psychoanalysts for Lives

Another way to get clients that isn’t online

Share the profit with someone who brings you clients

Member get member

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Chapter 2: Develop a lean business plan to serve as a roadmap for your venture…

Chapter 2: Develop a lean business plan to serve as a roadmap for your venture

The Principles of Lean Business Planning…

The Principles of Lean Business Planning

How to make a lean business plan

Products

Schedule with a Psychoanalyst

Host: Videos, texts, social media

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Business Model

Basic website flow

Coursera: Courses, Books, Articles

Schedule with Teachers, Coaches, Researchers

Purchases, Payments

P for Growth

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Deliverable 3

IA

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Text, audio and video processing

Sync + Async

Mídalready the Allies

Deliverable 4

The customer is very happy

But I give them such a time as labor

Texts, Podcasts, Videos

Style is the man himself

Identifying their competitors

Taking advantage of the competition

Developing the Competition Visualization

Professional Services and Hardware Online for Competitive Analysis

Chapter 3: Find and get to know your chains

Case Maria Homem

Act as a psychoanalyst

Videos, texts, social media

The customer is very happy

But I give them such a time as labor

Business Model

Traditional

Coursera: Courses, Books, Articles

Teachers, Coaches, Researchers

Purchases, Payments

P for Growth

The customer is very smart a lot

But I give them such a time as labor

Deliverable 3

AI?

The customer is very happy

But I give them such a time as labor

Text, audio and video processing

Sync + Async

Allied Media

Deliverable 4

The customer is very happy

But I give them such a time as labor

Texts, Podcasts, Videos

Style is the man himself

Prepare the necessary talents to launch a new venture…

Prepare the necessary talents to launch a new venture

What pieces do you have? What pieces are I missing?

Establishing expectations among the members of the established team

Chapter 4: Create your dream team

Roles, Functions

Investor/Donor, Advisor, Director

Founders?

Dev

Designers, Editors, Marketing PsychoanalystsArtists, WritersFinance, Processes, Product Managers, LawyersRecruitmentContract, Finance, Process, Methodology, CultureTasks

Team

Designer, Videoand the Editor - % of sales + % of clinic new clients…

Designer, Video Editor - % of sales + % of clinic new clients

+1 or +2 Developers (Fullstack, DevOps, Frontend) - - Marketing - Finance (Excel, Data Analysis)

Founders - % of sales + % of clinic new clients - Contract, Law, Finance…

Founders - % of sales + % of clinic new clients - Contract, Law, Finance

Chapter 5: Talk about your startup heritage

Capital Allocation

I gave the founder control over the capital

Finance

% of down payment - + - % of company shares…

% of down payment - + - % of company shares

Finance

Commercial

% Author

% Editor, Reviewer

% Marketing

% Infrastructure

Chapter 6: Create a minimum viable product with a strong or flat customer base…

Chapter 6: Create a minimum viable product with a strong or flat customer base

Conducting experiments on the market

Give wisdom to the crowd

Chapter 7: Establish your brand with online public profiles…

Chapter 7: Establish your brand with online public profiles

Yes, you need a website

Help people find your company

@zayabarrini

Instagram, YouTube, Tiktok

Meetups

Meetings of Business Plans

Conferences on initialization and launch events

Accelerators from Demo Days

Groups of Angels

Punctuation

Prepare peer-to-peer programs for entrepreneurs

Chapter 8: Make effective contacts within the Entrepreneurial Ecosystem?…

Chapter 8: Make effective contacts within the Entrepreneurial Ecosystem?

Launch and Build Your Company

Benefits of Incorporation

Delaware? But I don’t die in Delaware! Then, um, how do I incorporate an corporation?

Naming Your Company

Chapter 9: Incorporate Your Company for Protection and Investment…

Chapter 9: Incorporate Your Company for Protection and Investment

You would be personally liable for all of the company’s debts and losses, and if the company failed,…

You would be personally liable for all of the company’s debts and losses, and if the company failed, its creditors could come after your personal assets, including your home.

Since you can’t split up a person, the business can’t be split up either. You couldn’t have investors or partners, nor could you provide options to any employees.

As a void entity, there are a number of other things your company couldn’t do, from getting business plates for your car to setting up a 401(k) plan.

Naming Your Business

How to Choose a Startup Lawyer

Key Legal Issues Your Startup Will Need a Lawyer for

Budgeting for Legal Expenses

When and How to Relocate Your Law Firm

Chapter 10: “Lawyer Yourself” the Right Way

Incorporation/Organization Paperwork and Administration: This technical legal function is essential …

Incorporation/Organization Paperwork and Administration: This technical legal function is essential and includes a number of decision points that can have a real impact on the future of the business. In the last chapter, we saw that incorporating your business in Delaware was a breeze… but in reality, it’s everything that comes after that can cause major problems.

Validation and Credibility: While this may not be as important as a law firm claims, there is truth to it. Since all major startup law firms have more potential clients than they can handle, they are picky about who to work with, so having a top-tier venture firm as your lawyer provides comfort to investors and reassures others that you are legitimate and should be reasonable to work with.

Relationships: Any good venture lawyer spends most of their professional time working with people on…

Relationships: Any good venture lawyer spends most of their professional time working with people on both sides of the table, and as such can make suggestions (and sometimes introductions, if necessary) to investors, advisors, and other companies in the industry.

Advocate: While we call lawyers our corporate “advisors,” the truth is that they are not (and probably shouldn’t be) your primary source of business advice. But oftentimes, any advice from a smart person is better than none, and sometimes there are no other people to turn to.

Knowledge of market conditions: Since negotiation and documentation (colloquially known as “documentation”) is what startup lawyers do, they have more experience than the typical entrepreneur when it comes to market terms like valuation, protective provisions, and the like. Assuming your lawyer is a smart, active, and experienced negotiator, trust their advice when it comes to negotiating terms. (But watch those assumptions! An inexperienced attorney can derail a deal faster than a speeding bullet.)

Delaware Articles of Incorporation (required before filing)…

Delaware Articles of Incorporation (required before filing)

Form SS-4 (Application for a Social Security Number)(federal employer identification)

Foreign corporation registration (“foreign” means your home state)

Local business registration and any applicable licenses and permits

Action of sole incorporator

Bylaws

Organizational action of the board

A bundle of stock grants and board action authorizing same: setting up a notice, stock purchase agreement, shareholders’ agreement or equivalent terms incorporated into the stock purchase, spousal consent, 83(b) filings

Board action authorizing employment contracts

Record of loans and other financial and non-financial contributions by founders and initial financiers

409A valuation review

Consultant agreement

Board member agreement

Indemnification agreement

Financing agreements, including convertible notes (notes and note purchase agreements) and/or equity financing (stock purchase, investor rights, voting, right of first refusal and co-sale agreements, amended articles, various certificates, schedules and disclosures)

Various government reports/filings in ongoing

Stock option documents: stock plan, award notice/agreement, exercise notice/agreement [standard and early exercise, which includes 83(b)], incorporated or separate shareholders’ agreement, spousal consent, regulatory filings (if any) for stock plan

Ongoing board, shareholder approvals for all of the above

Terms and conditions, sales agreements, privacy policy, user agreements, etc. as applicable to the business

Special agreements unique to the business or its industry segment

Strategic partnerships, development agreements, vendor agreements, etc.

Various board and shareholder actions, minutes

Your employment attorney

All paperwork for recruiting, hiring, firing, and managing employees.

Employment Agreements (Proprietary Information Agreement and Job Offer/Employment Agreement)

Severance Agreements

Case-by-case advice on special situations involving employment agreements, controversial exits and potential lawsuits, founder and freelancer onboarding and offboarding

Human Resources forms (anti-harassment policies, employee handbooks, etc.)

Your Intellectual Property (IP) Attorney

Everything to do with information, knowledge, and intangible assets.

Contractor agreements (ongoing, time-based, and special-purpose)

Non-Disclosure Agreement

IP assignment agreement

Patents

Copyright/Trademarks; advice on naming and name conflicts for company, website, app, product, or service

Trade secrets

Founders: Zaya, ???Dev

EditorPsychoanalystsFinancial, Process, ProductManagers, LawyerRecruitmentContract, Financial, Process, Methodology, CultureTasks

Peterson?

Understanding Board Composition

The Role of the Board Chair

Keys to Building a Boardgreat board of directors

Maximizing the value created by your company’s board

The Role of an Advisory Board

Startup Mentors for Your Entrepreneurial Journey

Chapter 11: Recruit Your Board of Directors and Advisors…

Chapter 11: Recruit Your Board of Directors and Advisors

Wealth - as an Investor can write checks and help raise funds in future rounds;…

Wealth - as an Investor can write checks and helpraise funds in future rounds;

Work - as a Director with specific skills who can be useful in recruiting, business development, client presentations, exit reviews, and so on; and finally,

Wisdom - in the form of smart and experienced mentors who can provide wise advice to the CEO from an objective perspective.

Peterson

Dafne

Analyst

Advisory Group

Chapter 12: Select an Accountant and Accounting System…

Chapter 12: Select an Accountant and Accounting System

Business Finance 101

How (and Why) to Hire a Good Accountant

Choosing and Using Online Accounting Tools

Salary: $1500.00

Paying Myself and Other Founders

Accountant, Finance

Prepare monthly, quarterly, and annual financial reports.

Work with you to manage your financial projections.

Prepare financial documents for potential investors.

Provide you and your leadership team with financial advice and guidance.

Finally, there are a few things that your accountants simply should do. (Remember them?) These include:

Prepare your corporate tax returns and deal with the Internal Revenue Service as needed, and

Prepare reviews or audits of your financial statements if requested or required by potential investors.

Business Credit Basics

Starting Your Credit Profile with a D-U-N-S Number

Building and Maintaining a Good Credit Profile

Why and How to Monitor Your Credit Report

Chapter 13: Establishing and Managing Your Credit Profile…

Chapter 13: Establishing and Managing Your Credit Profile

Keep the amounts of money you borrow to support your business relatively small and manageable…

Keep the amounts of money you borrow to support your business relatively small and manageable.

Repay borrowed amounts as quickly as possible.

Avoid accumulating significant levels of debt, which leads to expensive interest charges.

Keep an eye on your personal credit score, making sure that the business debt you incur is not causing damage to your personal financial situation.

Chapter 14: Opening a Bank Account, Credit Card, and Business Accounts…

Chapter 14: Opening a Bank Account, Credit Card, and Business Accounts

Working with Your Bank

Types of Financial Credit and How to Use Them Wisely

Receiving Credit Card Payments

Chapter 15: Choosing Your Key Technologies, Platforms, and Vendors…

Chapter 15: Choosing Your Key Technologies, Platforms, and Vendors

Hardware

Office Suite

Cloud Storage

Other Platform Options

Dev Stack

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Use seu MVP para estabelecer métricas de linha de base e iniciar melhorias experimentais…

Use seu MVP para estabelecer métricas de linha de base e iniciar melhorias experimentais

Como garantir que as métricas coletadas e analisadas sejam significativas

Ferramentas para análise

Principais questões de crescimento para estudar com Lean Analytics

Capítulo 16: Meça seu negócio com Data Analysis

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Promoters (score 9-10) are loyal enthusiasts who will continue to buy and refer others, fueling the …

Promoters (score 9-10) are loyal enthusiasts who will continue to buy and refer others, fueling the growth.

Passives (score 7 to 8) are satisfied but unenthusiastic customers, vulnerable to competitors’ offers. Detractors (score 0-6) are unhappy customers who can damage your brand and impede growth through negative word of mouth.

Recruiting and Hiring

The New Hire Selection Board

Using Employment Contracts

Building an Authentic Corporate Culture , Universal and Consistent

Work-life balance and a supportive corporate culture

The outsourcing alternative

Chapter 17: Fill out your team with employees and freelancers…

Chapter 17: Fill out your team with employees and freelancers

You need a strong core of team leaders who are extremely talented at what they do, who fit perfectly…

You need a strong core of team leaders who are extremely talented at what they do, who fit perfectly into your system, share your desired vision and values, and work at a fair price relative to market rates.

You need a large bench of team players who are not yet as talented as the starters (or not have the same level of job suitability), but buy into the desired organizational culture and do so at a fair market price. You want to avoid hiring specialists who, if placed in a leadership position, can quickly make the organizational culturetoxic or unbalance the payroll by demanding exorbitant fees to be part of the core team.

You should avoid hiring and retaining exempt employees, who they don’t have the skills, they aren’t the right fit, they don’t buy into the vision and values, or they are too expensive in time, energy and/or money to keep around.

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Founders: Zaya, RayssaDev

EditorPsychoanalystsFinancial, Processes, ProductManagers, LawyerAdvisors , Investors, DirectorsRecruitmentContract, Financial, Process, Methodology, CultureTasks

Team

Managing Your Stock Option Plan and Cap Table

409(a) Valuations and the Meaning of “Fair Market Value”

Chapter 18: Establish a Stock Option Plan of Actions to EncourageYour Team…

Chapter 18: Establish a Stock Option Plan of Actions to EncourageYour Team

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10% shares for workersAuthorship, art, meaning

Team

Is it possible to sell and start another project

See with a lifelong project

Part III: Raise Funds; Collaborate with Investors; Plan Your Exit?…

Part III: Raise Funds; Collaborate with Investors; Plan Your Exit?

How Much Money Can I Raise and From Whom?

The Investment Process and Funding Round

What Are Investors Looking For?

Yes, Mor , there may actually be some free money.

Chapter 19: Understand the Funding Process and What Investors Want to See?…

Chapter 19: Understand the Funding Process and What Investors Want to See?

From $0 to $25,000, you will likely be investing your own money out of your own pocket; otherwise, n…

From $0 to $25,000, you will likely be investing your own money out of your own pocket; otherwise, no one will The more you feel comfortable investing, the more money you will stay and become part of your founder’s equity (along with your work and intellectual property).

At $25,000 to $150,000, you will likely gather friends and family to put up the initial money. out of yours. This will usually be recorded as a direct sale of common stock or as a convertible note that converts into the same security at the next professional round, but at a discount (which is actually better for everyone). I’ll discuss the mechanics of these investments in Chapter 22.

At $150,000 to $1.5 million, you’re in angel business territory, whether by lucking into a really ri…

At $150,000 to $1.5 million, you’re in angel business territory, whether by lucking into a really rich and generous angel or (more likely) by putting together a group of individuals ($10,000 to $1.5 million) 100,000 each) or one or more organized angel groups, or one or more micro-VCs (super angels) or seed funds. They will invest in the form of a convertible note (with a valuation cap) or in a convertible preferred stock round Seed or Series A, using documentation similar to that used by larger venture capital funds (which we will cover in Chapter 22).

From +/- $1.5 million to about $10 million, you’re looking at early-stage venture capital funds, which use something like the National Venture Capital Association’s Series A Model documents. They’ll make their first investment around half of what they are prepared to put up, with the remainder coming in one or more subsequent rounds if you execute your plan successfully.

North of, say, $10 million to $20 million, you would be getting money from a fund later stage venture capital firms whose documentation will be similar to that of earlier VCs. They will put up larger amounts of money, but their valuation will be much higher, so theymay end up with a smaller stake than previous investors (who would likely continue to invest in each round to maintain their percentage stake).

When to Connect with Investors

How to Connect with Investors

When to Tell an Investor “Thanks, But No Thanks”

Materials You’ll Need to Pitch an Investor

Chapter 20: Nurture Your Investor Pipeline

When to Tell an Investor “Thanks, But No Thanks”

Written Documents

A one-page overview/teaser.

A two- to three-page executive summary.

A slide deck specifically designed for distribution.

A comprehensive, well-thought-out business plan—either the carefully prepared and annotated Business Model Canvas you prepared in Chapter 1 or a more traditional 10+ page written plan that will be the result of the lean plan methodology you employed in Chapter 2.

A finished marketing brochure (or prototype).

For a Live Presentation

A 5-minute quick pitch

A 15- to 20-minute angel/VC PowerPoint/Keynote pitch

A sub-15-minute organized product/site demonstration

Online

A functional public website for the company

A short video pitch

A dedicated, controlled-access investor relations website

Financial Summary

Financial information to date

Financial projections for three to four years after funding

Operating budget, projected revenue, and amount of capital to be raised

The JOBS Act

Chapter 21: Crowdfunding and Online Platforms

The Different Types of Equity Investments

Funding Note

Changing Ways Startups Are Funded

Term Sheets and Closings

The Due Diligence Investigation

Chapter 22: Surviving Term Sheet Negotiation and Investor Due Diligence…

Chapter 22: Surviving Term Sheet Negotiation and Investor Due Diligence

Best Practices for Dealing with Your Investors

When an Investor Gets Overly Demanding

Reaching a Round of follow-up

When things go really bad

Chapter 23: Get the most out of your investors, now and in the future…

Chapter 23: Get the most out of your investors, now and in the future

Your lead investor is key. Make sure you have a good working relationship with your lead angel, who …

Your lead investor is key. Make sure you have a good working relationship with your lead angel, who will often be on your board. This may or may not have been the person who brought all the other angels in this round to the table, but try to establish up front that he or she will be one of your main interfaces with the group. However, DO NOT only engage with your lead and ignore everyone else. This sends a bad signal and is almost as bad as not communicating at all.

Communicate early, often and fully with all your investors. If your term sheet requires quarterly investor reports, send them! And make sure the financial reports are accompanied by a letter from management explaining what is really going on. Despite the fact that every company I have invested in requires quarterly reportsor annual, the number of companies that don’t send them is surprisingly high. You can be sure that these are the companies that are unlikely to get another dime from me and won’t be remembered when I have something good to offer.

Use an investor relations platform to keep all of your materials, reports, and contact information up to date. If you have an organized angel group, chances are the group is already using it to collaborate with each other. If your investors don’t bring their own, you should find something to streamline your communications with them. It can be as simple as a Google Groups email list or as comprehensive as Gust, but make sure to keep the lines of communication open. Some specialized services used for this purpose include Venture360, Seraf, or AngelSpan, as well as general-purpose communication tools like mailing list programs and social media groups.

Schedule regular conference calls with your early investors as a great way to keep them informed and…

Schedule regular conference calls with your early investors as a great way to keep them informed and allow them to ask questions. If they do take the call, just the fact that you’re inviting them is a huge plus and will keep you at the forefront of their minds. One of my portfolio companies has been hosting quarterly calls for its early angels for over six years, and while by the second year, almost no one bothered to dial in anymore, everyone appreciated the fact that they could if they wanted to. My gut tells me that quarterly calls are probably too frequent. Semi-annually might be ideal, and annually should be a minimum.

Make it a point to reach out to your investors when you need something, including introductions, sales leads, team members, and so on. This is where most founders drop the ball. These are the people who have a vested interest in your success! In most cases, investors probably won’t be able to help, but even if every request to your investor base results in just one referral or contact, you’re ahead of the game. I am a partner in a “super angel” venture fund whose competitive advantage is that all partners are investors

Business Valuation Methods for Investment

The Dangers of Incorrect Valuation

Chapter 24: Understand Your Company’s Value

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The list of risk types to consider when using this method includes:…

The list of risk types to consider when using this method includes:

Management Risk

Stage of Business Risk

Legislative/Political Risk

Manufacturing Risk

Sales and Marketing Risk

Risk financing/capital increase

Risk of competition

Technology risk

Litigation risk

International risk

Reputation risk

Potential profitable exit

Going public

Acquisition

Who gets what: The Liquidation Waterfall

Chapter 25: Keep an eye on the exit and reap the benefits of success…

Chapter 25: Keep an eye on the exit and reap the benefits of success

Here is the typical payment order, from first to last:…

Here is the typical payment order, from first to last:

Employee salaries

Secured creditors

Unsecured trade creditors

Note holders (convertible and otherwise)

Management carve-out (if any)

Senior preferred stock and warrants

Any multiple of preference in (6)

Junior preferred stock and warrants

Any multiple of preference in (8)

Common stock (including any preferred stock converted to common, any exercised options, and all founders’ shares) and common stock warrants

Can sell and start another project

I see it as a lifelong project